Why use a land sales site to advertise land? Typically most real estate agents specialize in residential sales. This is due to residential being the predominate sale in real estate and the fact that home generally sale faster than land. Homes sell faster because there are many more available buyers for homes than for land land even in a down market. However this means that most agents and the MLS or multiple listing service they use is geared toward getting homes advertised and sold. Land requires a different approach than homes since there are many features and value variables in land that have little or no application to homes sales. Some but not all of these are; timber value, road frontage, lay of the land or topography, land use, zoning, wildlife species and hunting, mineral rights and many others.
The land for sale sites tend to highlight these features and allow online buyers to search on them where the typical real estate agent or homes sales sites will not have that ability or will minimize it a great deal. Some have no land for sale searches at all which is not much help! Therefore the land sales agent or the landowner should consider using a land for sale sites to hep market their land or their home with acreage.
Some of the land for sale sites actually feed the property ads on to other classified real state sites like HGTV Front Door, Oodle, Vast and to social sites like twitter and Facebook. The best ones are also indexed in the top 10 on Google or other search engines for the top search terms like land for sale which is used in a high percentage of land buyer searches.
If you are a real estate agent or land seller remember advertising is crucial to getting property sold and a great way to help in your marketing program for less than the cost of one newspaper ad is to join a top land for sale advertising site.
